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  • melissaselmin

Moodboard | Forma Collection

Updated: Apr 21, 2020

If you’re a creative type like me, chances are you’re familiar with moodboards. You might also pin ideas onto a Pinterest board which is the quickest way to gather all of your inspiration - Be careful not to fall down the Pinterest ‘rabbit hole’ though! Admittedly I don't always make a moodboard when I begin a collection; sometimes I just go with the flow with a rough idea in mind. But, whether you're a designer or planning a decor update in your home, I'd definitely recommend you collate your ideas onto a board (be it a digital or physical board like this one I made last autumn). A moodboard will help you formulate the overall theme and/or color scheme of your project and it also assists in communicating your vision to someone else (should you need to).

You’ll notice that Forma is one of my more contemporary-modern collections with an injection of warm earthy hues. I took inspiration from bold sculptural furniture by the late Karl Springer, to the iconic Alvar Aalto vase. I also came across an organic shaped hair accessory which I thought was quite interesting. The key theme I’ve created is ‘organic modernism’ – or at least that’s what I’m calling it. All of the images contain interesting shapes and forms and although some pieces were designed as early as the 1930s, they feel relevant today. You’ll find the links below.

Moodboard photo credits clockwise from top right: Karl Springer Ltd, Stainless Steel Free Form Low Table, Lelet NY, Lukac, 14K Gold Amorphous Glossy Barrette, Tauba Auerbach, Gnomon/Wave Fulgurite I.I, Alvar Aalto, Savoy vase, 1936.

Originally created in the 1970s, the Free Form Low Table is one of Springer’s (1931-1991) most iconic designs in his extensive body of work. I have searched online and you can still purchase the large table today. It's available on 1stdibs here. (Warning - it does come with a hefty price tag)!

Compared to other decorative objects in the 1930’s, the simple organic shape of Alvar Aalto’s series of glass vases was a revolutionary statement. You can purchase these vases in various colors here.

Forma Collection. Art by Melissa Selmin

I hope you enjoyed this post? Discover the new Forma Collection here. All photographs have been linked to the respective owners or source.

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